Vistafe – Our Brew Story

India’s coffee market is booming but premium instant options are either overpriced or outdated. Gen Z customers want health, style and speed – all in one Cup.

At Vistafe, we aren’t just crafting coffee, we’re creating a movement.

Why VISTAFE?

Choosing Vistafe isn’t just about coffee – it’s about belonging to a movement. Where other brands chase trends, Vistafe pours meaning into every cup, born from the spirit of India yet crafted for a world in motion. It’s not just caffeine; its courage, warmth and change blended into your hands, With Vistafe, every sip feels like the future – bold, alive and unapologetically yours.

Born in India and inspired by the spirit of change, Vistafe is on a mission to redefine how the new generation experiences coffee.

We blend taste, health and innovation to deliver instant coffee that feels anything but instant. Created by everyday dreamers with extraordinary vision, Vistafe is for those who dare to challenge the usual.

We don’t just serve coffee.

We serve ambition. We serve movement. We serve YOU.

Our bold blends like Espresso, Hazlenut and Caramel are designed for Gen Z, coffee lovers, creators and go getters. Whether you are on – the -go, working late or creating your next big thing – Vistafe is your perfect partner.

Vistafe Products -“Blends that speak your Mood”

Why Our Coffee Stands Out:

  • 100 % pure premium beans
  • No added preservatives
  • Instant convenience, cafe style taste
  • Made in India, loved by millions
  1. Vistafe Espresso: 100% pure coffee with no fillers, no chicory. Strong, bold and unapologetic – just like you.
  2. Vistafe Haazlenut: A creamy, nutty indulgence that melts stress with every sip. Perfect for winding down on firing up creativity.
  3. Vistafe Caramel: Smooth, sweet and addictive. This caramel blend is your daily treat without the guilt.

Meet our team

Built by Hustlers. Brewed for Dreamers.

Vistafe was founded by Three relentless everyday Indians, united by extraordinary grit and an undying love for coffee and people. What started as a vision to redefine instant coffee in India has now grown into a passionate team of four, each bringing unique strengths to the table. 

Abhishek Mankotia – Founder & CEO

  The visionary driving Vistafe’s mission, Abhishek blends entrepreneurial spirit with a deep understanding of what today’s consumers truly crave. His focus: making every sip an unforgettable experience. 

Sumit Verma – Co-Founder & COO 

  Blending creativity with strategy, Sumit drives Vistafe’s mission to make every sip an experience, not just a drink. His eye for detail and passion for storytelling shape how the world sees Vistafe. 

Manoj Kumar – Co-Founder & CBO 

  With a sharp business mind and a customer-first approach, Manoj spearheads growth and partnerships at Vistafe. As Chief Business Officer, he forges meaningful collaborations and ensures that our bold blends reach every corner where great coffee belongs. 

Together, we are a small but fearless team, driven by one belief: India deserves coffee that’s bold, clean and unforgettable. 

Abhishek Mankotia || Co-Founder & CEO

Sumit Verma || Co-Founder & COO
Manoj Kumar || Co-Founder & CBO

More than Just Instant Coffee. It’s a Movement!

At Vistafe, we don’t just brew coffee — we brew change. Each jar you open isn’t just packed with rich, aromatic blends. It’s packed with stories of farmers, fields bathed in morning dew and dreams that rise with every sunrise.

Our coffee doesn’t come from faceless factories. It comes directly from farms across India, where every bean is grown with love, handpicked with care and roasted with purpose.

Direct from the Fields, Straight to Your Cup

We’ve eliminated the middlemen and built relationships directly with the farmers and small estate growers who nurture every coffee plant.
This ensures:

  • Fair pricing and dignity for farmers
  • Uncompromised quality for you
  • A more transparent and traceable supply chain

“When you sip Vistafe, you don’t just taste coffee. You taste the effort, soil, sun and soul behind it.”

❤️ Join the Vistafe Revolution

If you’re someone who cares about what goes into your body, where your products come from, and who benefits from your choices — Vistafe is your brew.

Because this isn’t just instant coffee.
It’s Instant Purpose.
It’s Instant Connection.
It’s Instant India.

What Our Customers Say

Customer

“Absolutely loved Vistafe Espresso! Smooth, bold and rich.”

– Rohan

Customer

“Hazelnut blend is my favorite – feels like a cafe at home.”

– Priya K

Customer

“I tried the caramel flavour and wow! It’s the perfect balance of taste and quality, no bitterness, no artificial flavour after taste. Love it!”

– Arjun Sharma